Mucha's ability to Develop A Winning Strategy Is Exceptional...

“Competency is important and persistence is critical too, but diligence cannot blossom without self-confidence and clarity on how the market will perceive what you offer. Mucha cemented my vision, inspired me to take action and laser-focused me on improving my go-to-market strategy at a time in my life when I was ready to give up. He has this ability to match enthusiasm with get-it-done pragmatism and I'm blessed to know him. He is remarkably competent at what he does, but his ability to develop a winning strategy, then focus and motivate you to getting it done is simply exceptional - unmatched..." 
Jeff Molander, Sales Communication Coach & Consultant

MARKETING STRATEGY SESSIONS

First You Create Your Strategy And Then You Implement it With Tactics...

With Mucha Murapa

When: Schedule your first session by clicking the button below.

Where: Sessions will be recorded on Zoom.

Why: Because you need a 2025 marketing blueprint before you start spending money on teams tactics and techniques.

Le's Get Started!

For 10 years I have provided a range of marketing services to the entrepreneur, small business owner, coach, consultant, local business and non-profit organisation. The services have ranged from putting together a simple landing page such as this one, or writing copy for an entire marketing funnel...

During this time I have simply and sadly lost count of the number of occasions a prospective client asks for a series of Facebook Ads, social media content, digital marketing (the list goes on), without having a rock solid marketing strategy in place first. 

The purpose of these sessions is to save you time, money, frustration and heartache. Instead you will have clarity, confidence and most important you will have a winning marketing strategy to take with you for a marketing technician to apply.

These Sessions are for you if...

  • You are a little uncertain whether your current strategy will deliver the results and leads your business needs.
  • You are tired of spending money on 'shiny objects' including pricey software etc without any results.
  • You ave been running ads and using paid media without getting a return on your ad spend or at least breaking even. 

WATCH THIS STRATEGY SESSION OVERVIEW

These Sessions are also for you if...

  • You and / or your team are not 100% on the difference between a principle a strategy and a tactic.
  • You see the merits in a strategy refresh from someone who has been helping businesses 'win' for nearly 20 years.
  • You understand that 'strategy' is where you can gain huge advantages over your competitors.
  • You are open to creating a strategy where you in fact do not have any competitors!

PRINCIPLES VS STRATEGY VS TACTICS

If You Have Never Created Your Own Marketing Strategy ...

HERE ARE SOME OF THE THINGS WE WOULD COVER DURING OUR MARKETING STRATEGY SESSIONS

Your Business Model?

Is it solid? And all I mean by this is: do we need to maybe look at a shorter-term revenue-generating marketing strategy given the 'stuff' going on in the world (and your life) right now...

Ask Me Anything

Sometimes it's just very helpful to be able to work a little off-script and 'riff'! You are welcome during our marketing strategy sessions to bring a list of questions to ask.
Just be ready for a lot of questions in return :)

Who Is Your Market?

This quite frankly is where your marketing strategy begins and ends. We will work very hard on the 'who' and 'how'. Who your offers are for, and HOW we position you as the obvious choice.

Customer Acquisition

Or rather 'New' customer acquisition strategy. This is crucial. Because if you do not have a marketing strategy in place to consistently acquire new customers and leads daily, it is just a matter of time until your leads and referrals run out...

Your Marketing DNA

Everybody (including you and your team) has a natural way of persuading and selling. Knowing your 'DNA' is critical and during our marketing strategy sessions we will not only discover your, but create your strategy around those strengths - and weaknesses.

Marketing Consigliere

Sometime you just need someone to tell you (albeit respectfully) that your current marketing strategy has 'spinach on its teeth' or even flat out bad breath, as harsh as it might sound. You need someone in your corner to tell you like it is, which I promise to do - along with a plan to fix it!

Segmenting The Market And Your Existing List

Not every customer or lead is the same... We will discuss things like RFM and LTV so you know where you should be focusing your time, energy and attention. And no worries if you don't (yet) have a list!

Implementation Tasks & Tools

In other words, it is now time to get to work! The tools to implement are often the first thing many business owners think they need. Tools and systems are very important, and we will discuss and choose them - after we have your strategy in place...

What Clients Say About Working With Me...

"With Mucha it feeIs I have a marketing expert, a business coach, a mindset coach & copywriter all in one..."

- Fay Prairie, USA

"Mucha has become a trusted advisor, walking me through the process and helping me refine my message."

- Garland Smith, USA

"Mucha is a great communicator and a born teacher with a true passion for helping business owners succeed."

- David Gutman, USA

What Clients Say About Working With Me...

"Mucha presented some excellent tools and strategies - some that I had not considered."

- Marshal Holmes, Japan

"Mucha is an excellent consultant who was abIe to get to the root of my problems, and set a clearer plan."

- Travis Lloyd, USA

"I feel confident and comfortable leaving my project in Mucha's hands. Every interaction is easy..."

- Lisa Rigoni, Australia

Tactics Techniques (and Hacks) change all the time...

I remember hearing this from legendary direct marketer Dan Kennedy:

Principles never change...
Strategy seldom changes...
Tactics change all the time.

The purpose of these Marketing Strategy Sessions will be to apply the age-old, tried and trusted principles of Direct Marketing which is measured marketing...

 

With a marketing strategy that positions, presents, packages and promotes what you have to an audience that are receptive and seeking offers such as yours.

And only then will we apply tactics to the strategy you have decided upon or refined.

Best of all, from that point on, for each and every offer you look to market and sell, you will be able to create your own strategy, with technicians only there to help you implement it.

So... are you ready to begin?